The title of this piece, a twist on Harry Truman’s classic quote about not standing the heat, is a call by business writer John Maxwell for leaders to act proactively and make a difference. But often there are barriers to continuous improvement. One such hurdle is success itself.
For reusable pallet and packaging programs as in life, good can be the enemy of great. Change is easier when the situation is dire. On the proverbial burning oil rig platform, workers are highly motivated to jump off. But when things are good, the urgency typically isn’t felt, and as a result, we miss opportunities to improve our reusable packaging systems and push them to the next level.
I have heard some reusable packaging and pallet salespeople lament that some customers budget a number for their annual spend, and as long as the number is within a range of tolerance, there is no motivation to change. Leaders are interested in chasing more compelling low-hanging fruit. Once again, being good enough is sufficient justification not to pursue a change that could reduce the annual expenditure or provide other benefits such as improved ergonomics or facilitating lean manufacturing or logistics practices.
Sometimes, when a reusables program is good, it may take just a few subtle tweaks to propel it to greatness. It isn’t that much different than baseball. If a hitter hits five times out of 20 at-bats, he is batting .250 and is doing okay. If he hits just once more, he is batting .300 and is a batting leader. Once more, again, he has a smoking hot .350 average. We are just talking about the difference of two hits. To draw the same analogy to reusables, say a program is in trouble with a huge 50 or 60% shrink rate. If the reusables turn every month, that means that for every 20 going outbound, only 19 return. That equates to a 12-unit loss annually for every 20 inventoried or a 60% annual replacement. But if that can be improved by just one unit on each return, then you have a 100% return rate and a world-class program. Tell your trading partner and transportation provider that is exactly what you need to happen.
Sometimes, a little can be a lot. If you already have a good reusable transport packaging or pallet program, it might not take a Herculean effort to make it great if you can turn up the heat – just a little. Take a look around for some potential wins. Remember that at 212 degrees, water boils. At 211, it is just hot water.
Thanks for reading.
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