Delaware, Ohio, February 8, 2023 – Greif has announced the rebranding of its product circularity program, now known as Life Cycle Services by Greif. Backed by one of the most comprehensive sustainability programs in industrial packaging, Greif has a proven history of helping customers meet and exceed their sustainability goals.
This initiative aligns with its recently announced 2030 Sustainability Targets, including a broader focus on advancing a circular economy, reducing greenhouse gas emissions, and championing diversity, equity, and inclusion initiatives. Under the new Life Cycle Services brand, Greif has aligned these end-of-life services offered by its Global Industrial Packaging (GIP) and Paper Packaging and Services (PPS) businesses.
Life Cycle Services rollout will feature new labeling and communications
For years, rigid packaging customers have trusted the EarthMinded® network of partners across the US and EMEA for collection, cleaning, recycling, and reconditioning services. This partnership, now branded Life Cycle Services by Greif, will see a gradual rollout of new labeling and communications as EarthMinded is retired. These established global partnerships collecting intermediate bulk containers, large plastic drums, small plastic containers, and steel drums for reconditioning or recycling provide a direct benefit to the company’s customers. Plastics are recycled for reuse in Greif’s EcoBalance® line of products which contain a percentage of recycled plastic, helping address the growing global plastic waste crisis by reducing or eliminating waste through circular solutions.
Across North America, Greif operates 19 paper fiber recycling facilities, offering complete outsourcing solutions for pulp and paper fiber procurement, transportation, and administration. Approximately 50 percent of the fiber Greif collects through its recycling efforts is used to supply its own paper mill complex, where recovered fiber bales are made into various grades of recycled paperboard. These integrated capabilities allow Greif to hold a critical position in the industry, operating as a net-positive recycler.
For more information about Life Cycle Services by Greif, please contact your local account manager or visit www.greif.com.
About Greif, Inc.
Greif is a global leader in industrial packaging products and services. The Company produces steel, plastic, and fiber drums, intermediate bulk containers, reconditioned containers, containerboard, uncoated recycled paperboard, coated recycled paperboard, tubes and cores, and a diverse mix of specialty products. The Company also manufactures packaging accessories and provides filling, packaging, and other services for various industries. In addition, Greif manages timber properties in the southeastern United States. The Company is strategically positioned in over 35 countries to serve global and regional customers. Additional information is on the Company’s website at www.greif.com.
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Rick LeBlanc, EMBA, is the founder and editor of Reusable Packaging News (subscribe to the free newsletter) and editor of Western Pallet Magazine. A supply chain journalist with more than 30 years of experience, he specializes in pallets, reusable packaging, material handling and related operations. Rick is co-author of Pallets: A North American Perspective and Pallets & Progress: A Collected History of Pallets and Palletized Handling 1922–1945. He is also an advisory board member of the Virginia Tech Center for Packaging and Unit Load Design. Read Rick’s full bio.
