The European Federation of Wooden Pallet and Packaging Manufacturers (FEFPEB) has launched four new language versions of its website, as part of its public relations campaign to promote wood as the raw material of choice for pallets and packaging.
The original English version of the website launched in October last year and features information on the benefits of using wood over plastics, plus a section on facts and figures about timber use. Visitors to the site can download media resources and information sheets; and keep up to date with all the latest FEFPEB news in the Media Centre section of the site.
The new versions of the site are available in French, German, Spanish and Italian.
Gil Covey, FEFPEB President, said: “The new website is a tool which allows us to communicate the ‘Packaging from Nature’ message across Europe. We are encouraging our members to make full use of the site to ensure their customers are aware of the compelling environmental and economic reasons for using timber.”
The website is part of the pan-European ‘Packaging from Nature’ campaign, to communicate the economic and environmental benefits of timber use in packaging and pallets, particularly compared with alternative materials such as plastics and corrugated paper. The aim of the initiative is to present a clear and consistent message about timber use in the industry, in countries represented by FEFPEB, including Austria, Belgium, Denmark, France, Germany, Italy, Lithuania, the Netherlands, Portugal, Spain, Switzerland, Turkey, and the UK.
Covey added; “We estimate that €40 billion worth of product is moved on wooden packaging and pallets every year in Europe alone. In the face of increasing competition from plastics and other competing materials we need to ensure that businesses across Europe have a good understanding of the clear advantages of using wood.”
FEFPEB was founded in 1946 and represents Europe in the areas of industrial packaging, pallets and lightweight packaging, currently representing more than 20 associations, and accounting for 1,000 companies.