The versatile Return-Pack tray as a service from DW Reusables is available in combination with all pack sizes and bottle types.
DW Reusables has launched its Retail Ready Return-Packs, an innovative reusable packaging solution for the beverage industry. It is aimed at enhancing sustainability and supply chain efficiency. Following a successful test pilot for six-packs in collaboration with Carrefour Belgium and the beer brand Cornet, DW Reusables is taking this innovation one step further.
The new Return-Pack system offers a versatile, environmentally friendly solution that accommodates all pack sizes—4, 6, and 8—and every bottle size. With the capacity for rebranding to align with marketing needs, each Return-Pack is equipped with unique identifiers (UIDs) that enhance tracking, inventory management, and customer experience.
Return-Pack: Attractive Benefits for Retailers and Bottlers
For retailers, the Return-Pack system streamlines operations by improving labor efficiency and simplifying inventory management through UID integration. For breweries, this innovative packaging system eliminates the need for substantial investments, freeing up valuable warehouse space. Additionally, they can enjoy a higher return rate of empty bottles and lower sorting costs, all while reducing packaging waste and CO2 emissions.
DW Reusables’ Retail Ready Return-Packs as a Service facilitates a seamless transition towards a circular economy for retail beverages, removing financial and logistical barriers that often hinder scaling. This service enables the entire supply chain to benefit from reduced costs and optimized logistics without necessitating initial investments.
“We are thrilled to introduce our Retail Ready Return-Packs, a solution that not only enhances operational efficiency but also significantly contributes to our sustainability goals,” stated Paul Baeyens, CEO of DW Reusables. “By eliminating one-way secondary packaging, we are taking a substantial step towards a circular economy in the beverage industry. This innovation reflects our commitment to providing environmentally friendly solutions that benefit the entire supply chain, from breweries to retailers and end-consumers.”
Designed with flexibility in mind, the trays allow for efficient stacking in either cross or column formats, maximizing storage utilization and streamlining operations for a more organized and cost-effective distribution method.
By embracing Return-Packs, businesses can take a meaningful step toward reducing their environmental impact while enjoying incredible benefits for the entire supply chain.
The innovation is featured by DW Reusables at Braubeviale in hall 4A, booth 207
About DW Reusables
DW Reusables is a leading provider of injection-molded returnable packaging. With five manufacturing sites strategically located in Belgium, Poland, Spain and Croatia, the company is a worldwide leader in the field of returnable packaging such as beverage crates, pallets, trays and totes. As a specialist in closed loop systems, DW Reusables helps customers around the world to improve their sustainability performance by replacing one-way packaging by durable and fully recyclable packaging options. DW Reusables offers a wide variety of standard products for the beverage industry and is specialized in custom solutions that require the development of a mold.
Related Articles
DW Reusables adapts beverage crates
Berglandmilch chooses DW Reusables’ beverage crate to become fully sustainable in packaging
DS Smith Plastics, Injection Moulded Products is now DW Reusables
Rick LeBlanc, EMBA, is the founder and editor of Reusable Packaging News (subscribe to the free newsletter) and editor of Western Pallet Magazine. A supply chain journalist with more than 30 years of experience, he specializes in pallets, reusable packaging, material handling and related operations. Rick is co-author of Pallets: A North American Perspective and Pallets & Progress: A Collected History of Pallets and Palletized Handling 1922–1945. He is also an advisory board member of the Virginia Tech Center for Packaging and Unit Load Design. Read Rick’s full bio.
