DS Smith Plastics, Injection Moulded Products is now DW Reusables  

DW Reusables

Bilzen, Belgium, 2 March 2020 – Olympus Partners, a private equity firm headquartered in Stamford, Connecticut, USA, has completed the acquisition of the DS Smith Plastics Division through their portfolio company Liquibox Corp., based in Richmond, Virginia. 

Following the successful completion of the sale, DS Smith Plastics, Injection Moulded Products is launching DW Reusables as the new name of the business. DW Reusables is the European leader in injection molded packaging such as reusable beverage crates and pallets, with more than 55 years of history. With the headquarter in Bilzen, Belgium, DW Reusables has three other facilities in Croatia, Poland and Spain from where they serve customers in Europe, Africa, Asia, North and South America.

Paul Bayens, DW Reusables“This is a very exciting time for us”, said DW Reusables CEO Paul Baeyens. “DW Reusables now has a home where it is ready to invest and capitalize on the tremendous potential of reusable packaging and containers that exists in the market and within the growth mindset of our exceptional employees.” 

The name DW Reusables dates back to the company’s beginnings in 1964. By adding ‘reusables’ to the new name, the company emphasizes its sustainable, long-life, injection molding packaging that is 100% reusable and 100% recyclable after their useful long life. 

“We’ve worked with many of our customers for decades, they know the DW brand, and they know that it is synonymous with great service, great innovations and great reusable products with exceptionally long-life spans that are fully reusable and recyclable,” continued Baeyens. “I guess you could say that we are re-using the DW brand as DW Reusables!”

Looking to the future the company is well-positioned to capitalize on growing environmental concerns and interest in sustainability with Loop Ready Packaging ideal for closed-loop systems. 

“We have a responsibility to future generations to protect this planet and for us, that means using our expertise and innovations to help companies and industries move from one-way packaging to closed-loop systems with reusable packaging. That means less waste, less energy, and fewer emissions,” concluded Baeyens. 

For customers, there will be no change other than the new name. They will continue to receive best-in-class service from the same people they have come to know and trust over the years.

Fillbee reusable packaging

ABOUT DW REUSABLES

DW Reusables is a leading provider of injection molded returnable packaging. With four manufacturing sites strategically located in Belgium, Poland, Spain, and Croatia, they are worldwide leaders in the field of returnable packaging such as beverage crates, pallets, trays, and totes. As a specialist in closed-loop systems, DW Reusables helps customers around the world to improve their sustainability performance by replacing one-way packaging by durable and fully recyclable packaging options. They offer a wide variety of standard products for the beverage industry and are specialized in bespoke solutions that require the development of a mold.