CHEP organizes StartUp Lounge on 14th March in Dusseldorf incubator.
CHEP, the global leader in pallet and container pooling services, will host its first CHEP StartUp Lounge in the idea factory denkubator in Dusseldorf, Germany. At the event, which takes place March 14, 2017, young entrepreneurs meet established industry leaders from industry, food retailing, logistics and science. The aim of the StartUp Lounge is that industry experts and startups connect, share and learn from each other.
Start-ups are based on the implementation of an innovative business idea. Around 620 of these young companies were launched in Germany in 2016. Despite the founding boom, startups often struggle in the early years with sometimes complex issues like the financing, marketing, and distribution of their innovative products.
With this in mind, CHEP is deploying its event concept, which conveys in practical workshops knowledge on the topics of corporate and brand building and optimizing the supply chain and the product placement in the market. Participating startups are offered the possibility to contribute their own suggestions for topics and interests.
Focus on new ideas and mutual learning
The StartUp Lounge brings innovative start-ups with the established logistics experts CHEP as well as manufacturers and retailers at the same table. The focus of the StartUp Lounge is that the young founder can benefit from the strong network and long experience of CHEP and other major industry participants.
Independent retailers such as REWE for example, have a greater margin for maneuver than chain store supermarkets and are therefore more open to start-ups. CHEP can provide the start-up companies for a test phase carriers and optimize the transport of goods through its extensive network and expertise.
The StartUp Lounge brings not only advantages for the young entrepreneurs. In workshops, discussions and talks, all participants communicate and learn from each other.
Sustainability as a top issue for start-ups
According to the German StartupMonitor 2016, half of German start-ups emphasize the ecologically sustainable development of their company. With its environmentally friendly logistics solutions, CHEP supports this trend: pooling, transportation collaborations and climate-neutral carriers such as the CHEP Quarter pallet improve the environmental footprint of companies by reducing waste, empty runs and CO 2 emissions.
“The business model of CHEP stands for sustainability and innovation. Those are values that we live with CHEP and where many start-ups have prescribed. We are pleased to support these young companies on their way to becoming sustainable, innovative and successful participants. Start-ups can benefit from our experience and large network. On the other hand, we also learn a lot from the new ideas of young entrepreneurs, “explains Kai Derda, CEO of CHEP Germany GmbH.