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Our story

Welcome to and the Reusable Packaging News. Every package tells a story. Our goal is to help you write your own narrative, one with a storyline which includes reducing expenditure on packaging and pallets (in most cases), slashing waste generation, and optimizing supply chain operations (always).  If you can’t find the right article, then please send me an email. (Or just send me an email, anyway, to

My name is Rick LeBlanc, and I have been writing about pallets and reusable packaging applications since 1995 in publications such as Pallet Enterprise Magazine and for a few years in the short-lived Unit Load Management magazine. I also edit the Western Pallet Association’s monthly publication, Western Pallet Magazine, and recently launched a site for news information related to forklifts and storage optimization, was launched in 2009. Our focus continues to be on best practices in the selection and management of pallets and reusable packaging and related unit load logistics topics, including new product announcements and industry news. The Reusable Packaging Update is a weekly mailing that covers highlights from the website.  You can subscribe to the Reusable Packaging Update here.

fist-100pxWe believe that reusable packaging has a more important role to play than ever in helping improve material handling efficiencies and addressing supply chain environmental challenges. We welcome your feedback, editorial ideas and announcements, and of course, advertising support.

Just like with reusable packaging, we are confident you will see the value in repeatedly coming back!


Story submissions, press releases, and mutual projects

The Revolution is collaborative by nature and welcomes your ideas for mutual projects, surveys or other research projects. We consider authoritative editorial submissions which speak to reusable packaging/unit load newcomers or veterans.

Packaging Revolution encourages original and informed submissions as well as press announcements from informed industry participants and professional journalists.

Editorial submissions broadly related to unit load packaging and equipment are welcomed – particularly reusable applications and pallets. Articles should be original and authoritative in nature. Please indicate if you are addressing a general or professional audience, and restrict the use of industry jargon when writing to the former. Photos and other images are welcomed.

In some cases, we will consider running articles that are posted elsewhere. Just ask.

Send submissions, press releases or inquiries to


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