The Kennedy Group Acquires Second Southeastern Custom Product Label Company in One Year

The Kennedy Group, in Willoughby, Ohio officially announced the successful acquisition of Label Technique Southeast based in Pensacola, Florida. This is the company’s second strategic acquisition in one year’s time.

A logical extension of The Kennedy Group portfolio, Label Technique Southeast was founded in 1979 as a specialty and custom label manufacturer serving the food and produce market. The company produces primary and secondary labeling solutions while leveraging digital printing with sequential numbering and 2D barcoding. The Kennedy Group also looks to leverage the production capabilities this plant offers by introducing its customers to new products such as Roll Fed/ROSO films and promotional response products. In the long run this is where the combined entities bring the most value. The company offers food tracking software, StrataTrace™ that allows consumers to identify where food originates and determine any recalls.

“The expansion continues our footprint in the southeast while enhancing our customer base and increasing our capacity and capabilities,” Michael Kennedy, President of The Kennedy Group, cited some key drivers for this strategic move. “We look to leverage additional assets to expand their labeling systems portfolio based on The Kennedy Group’s experience today.”

Over the coming months, the combined product labeling companies will integrate and leverage the force of four production plants, the RFID Customer Solutions Center, sales offices in Cleveland, Atlanta, Daytona, Orlando, and Pensacola, as well as affiliate offices. The company is poised to grow business opportunities in the Southeast region, adding to its current base of over 3,000 clients in 40 states and seven countries.

The Kennedy Group was established in 1974 as a privately held, family owned business. The company has grown into a leading label manufacturer and developer, specializing in promotional, tracking and identification labeling solutions. Some diverse industries serviced include consumer products, health and beauty products, private label, retail, industrial, automotive, material handling, biomedical, healthcare, chemical and agriculture.

This latest acquisition comes just after Florida Marking Products (FMP) joining The Kennedy Group. Florida Marking Products was founded in 1984 as a manufacturer and marketer of specialty and custom product labels, durable identification products, commercial marking, promotional products, as well as custom signs to industrial and commercial customers.

“The Kennedy Group has weathered this treacherous economic climate by investing in its business, both in technology improvements and strategic acquisitions,” Kennedy concluded. “Both of our recent acquisitions help us expand our client base, especially in niche and underserved markets. This position ensures our continued growth, regardless of the pace of economic recovery.”

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